Building Code Administrators and Inspectors Florida Principle and Practice Licensure Practice Exam

In which of the following advertisements is a contractor's license number not required?

1. Free Yellow Page listings

2. Coupons

3. Business proposals

4. Business cards

The correct answer is: Free Yellow Page listings

In the context of Florida regulations governing contractor advertising, it is essential to understand which types of advertisements require a contractor's license number. Free Yellow Page listings fall into a category where a license number is not mandated. This is because Yellow Page listings are typically classified as directory services rather than promotional materials directly soliciting business. Such advertisements present contact information without actively encouraging a consumer to engage services, which diminishes the necessity for a contractor's license number to be prominently displayed. In contrast, advertisements like coupons, business proposals, and business cards are points of direct engagement with potential clients. These forms of advertising explicitly promote services and solicit business, which is why Florida law requires the disclosure of a contractor's license number to ensure transparency and protect consumers by validating the contractor's credentials.